I have been creating art to print on greeting cards for decades. At first - back in the "80's" there just were not a lot of options. I did some nice drawings, took them to a printer and had a few thousand printed. Luckily they sold. Over the years I had more and more art for cards, but less people bought any particular scene. I started to use my ink jet printer and just used the same stock the printers did. Now I am seeing better paper that works with my inkjet printer that Red River offers. I love their tutorials, and how they explain how to maintain an inkjet printer. The new cards I am printing on Polar Matte are just as beautiful, if not more so , than the cards I used to have printed on big offset presses by the thousands. But now I can offer my customers more variety and use more of the "just in time" inventory keeping. The old way was not sustainable. I hope to be doing more cards as time goes by and Red River Paper will be a part of my team. Thank you